For Electrolux, the Alpine Green campaign was targeted toward influencers, interior designers, and consumers who desire a sleek, modern aesthetic in their homes.When designing the room, I wanted to make sure the room design was aspirational. I love using color drenching to show off the green in the product. For this project, I directed casting, wardrobe, makeup and set decorating. For the shoot, I directed talent and worked with the client to make sure we checked all of the boxes for what they wanted.

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